By Lucy Hinckley. IBM highlights its hottest demand-generation campaigns, along with the top marketing priorities for 4Q.
Lucy Hinckley is the Director of Business Partner Marketing. Lucy is responsible for helping IBM Business Partners drive growth and acquire new clients through effective marketing campaigns and practices. Working through in-country IBM marketing and sales organizations, Lucy's teams provide marketing materials, programs, best practices, and marketing planning expertise to Business Partners worldwide. Lucy has held leadership positions in sales, strategy, product management, and marketing, as well as executive roles at two software start-ups, both IBM Business Partners.
I want to add my thanks to the IBM Business Partners who work with us day in and day out, and awarded us this honor.
by Claire Colle
Eric, thanks for your post. I can't wait for the Top Secret announcement on August 22 (not so Secret anymore!). And I want to remind our Partners to join us at VMworld in Las Vegas and Barcelona. IBM Storage is a Diamond sponsor with all the bells and whistles, bring your clients and together we'll wow 'em.
by Claire Colle
Exciting stuff. The use cases for this are growing rapidly.
by Bill West
Will there be a live stream to the conference in Vegas, as a small enterprise with big ambitions it will be difficult for me to get to Vegas, but what we do in the healthcare space could radically be enhanced with the use of Watson, I am so interested, but just cant stretch to the vegas trip. Will the presentation be available after the event? regards Tom