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Are you ready to win in the financial services market with the IBM Watson Industry Platform?
I just returned from IBM PartnerWorld Leadership Conference 2017 in Las Vegas, where I had the opportunity to talk about this year’s strategy to win the race against our competitors in the financial services industry. At the event, John Kelly, senior vice president, cognitive solutions and research at IBM, used this graphic to illustrate our company’s strategy for transforming IBM.
All our solutions will be cognitive, our platform will be cloud and our focus will be on industries. Together with our partners, we can co-create industry platforms and ecosystems that enable disruptive business models and the optimization of key work processes.
The financial services industry is incredibly resilient, but our financial services clients are operating in an increasingly complex and expensive regulatory environment, while their customers demand a deeper understanding of their changing needs. We can lead the transformation of financial services from risk and compliance to mortgage, claims processing, building trust and transparency, and even making financial systems and markets stronger than ever. We selected the financial services industry as our priority industry because the disruption of digital technology in banking cannot be overlooked, and IBM already has the market share of the world’s largest banks.
How can you begin the transformation to grow your business with our IBM Watson Financial Services Solutions (FSS) Platform? Here are four ways:
One: Focus on the financial services market-share growth through core revitalization. Execute Core to Cloud and radical cost transformation value plays. Grow your analytics core by differentiating through cognitive approaches, and increase cloud penetration on FSS accounts. Leverage the Client Insight for Banking Lite sales play to target commercial banks with a cloud solution.
Two: Execute a strategic sales play developed to help you reach midmarket customers who need to automate the process of administering, calculating, reporting and analyzing incentive compensation programs with IBM Incentive Compensation Management Lite. You are provided with a reduced cost-of-entry, software-as-a-service (SaaS) offering to target customers with simple compensation programs and smaller-sized transaction volumes.
Three: Build Watson cognitive apps through the IBM Bluemix platform as your entry point for SaaS opportunities to optimize processes and operations, augment and scale expertise, enable innovation and discovery, and personalize experiences. The video IBM Business Partner Cognitive Solutions SaaS Transformation Stories provides use cases that you can use.
Four: Sell your intellectual property and services with IBM to co-create IBM Watson industry platforms. Our platforms require minimal tailoring, and they can be delivered through the cloud—if the client desires—and ready for business. Watch this video to learn how Mark III Systems, an IBM Business Partner for 21 years, invested in a development unit to develop industry platforms.
We are looking for Business Partners with financial services solutions and deep industry skills to participate in the launch of a new industry platform with an IBM ecosystem of partners. If your company fits this profile, contact Linda Stanislawski at [email protected] to learn more.
Thank you again for your investment in the IBM Watson FSS Platform and our industry platforms. Let’s continue to keep our communications open and focus on new opportunities together this year.
Call to Action:
- Review the new IBM Watson Financial Services, Industry Platform Business Partner Use Cases to learn how your peers are delivering cognitive solutions to their clients.
- Register to review the on-demand webcast IBM Watson Industry Solutions Platform Fast Start for 2017 – New Sales Plays at your convenience. The webcast was recorded February 2, 2017.
- Use the Cognitive Solutions SaaS content on PartnerWorld.
- Review the updated IBM Analytics Business Partner training roadmaps at PartnerWorld.
Let’s continue to dominate as we collectively evolve our businesses, lead in client success and never look back! And let me know what you think by using the comments feature below.
Director, Worldwide Business Partners Sales and Ecosystem Development, Watson Financial Services Solutions, Industry Platforms