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Executive Perspective Partner Experience Skills Watson Worldwide

Ginni and Think Academy: Now on PartnerWorld University

Ginni and Think Academy: Now on PartnerWorld University

Learn how the Business Partner ecosystem is evolving to win in the Cognitive Era

At last month’s PartnerWorld Leadership Conference, IBM Chairman, President and CEO Ginni Rometty celebrated IBM Business Partners as an indispensable part of IBM’s success as a cognitive solutions and cloud platform company. To drive this point home, Ginni is focusing on Business Partners in our newest Think Academy module, Ecosystem in the Cognitive Era, available now at PartnerWorld University.

Cloud and cognitive technology are changing the ways we deliver value to our mutual clients through our Business Partners. Our clients want to work with Business Partners who can apply industry expertise and powerful technology to help solve their most pressing business challenges. The Think Academy module helps IBMers better understand and leverage our diverse ecosystem of more than 164,000 Business Partners.

In this course, Ginni talks with Business Partners about how they’re incorporating Watson to create new value with real-world applications of cognitive technology. Through these and other use cases, you’ll hear about the unique interests and challenges of different types of Business Partners and learn how IBM’s strategies, tactics and programs are being transformed to support you.

I encourage you to take advantage of this module, and to continue to differentiate yourself against your competition by exploring the library of free courses offered at PartnerWorld University. PWU is a great way to build your skills and expertise in sales, marketing, technical development and business administration. I highly encourage you to log on and begin your educational journey today.

Watch the videos with Ginni now, and please post your thoughts in the comments!

Mike Gerentine (@mgerentine)
Vice President, IBM Global Business Partners

Michael Gerentine is Vice President, IBM Global Business Partners & Channel Marketing. Mike is the executive in charge of developing marketing strategies for the IBM Business Partner channel and midmarket organizations. In this dual role, Mike leads the design and execution of worldwide channel marketing programs for IBM Business Partners that sell and support IBM hardware, software and services.

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