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ANALYTICS CLOUD Executive Perspective Generating Demand Worldwide

Economics 101: Leading the way to help businesses contain expenses and make more money

Every client I spoke with at IBM Edge 2015 mentioned they need to leverage IT in new ways while reducing costs. They were talking about simple economics: drawing insights to make better business decisions while squeezing more value from their data.

A vast majority of clients struggle to harvest their own data. Traditional data storage is fraught with performance issues, downtime, and the rampant cost of continually buying more storage. Did you know that most firms only use half of their on-hand storage?* Help them solve this data nightmare with the latest IBM Storage solutions that can reduce management costs by up to 47 percent. Analytics, mobile and social applications generate mountains of new data every day, with 90 percent of the world’s data created in the past 24 months. The IBM Spectrum Storage portfolio helps clients save on storage costs by up to 50 percent, while reducing backup and recovery time from hours to minutes.

Power Systems with POWER8 is built with open innovation to accelerate big data insights and hybrid cloud deployment. It delivers insights 82 times faster than x86-based systems. Power Systems drives superior, open and secure cloud price and performance advantages:

  • 65 percent guaranteed system utilization vs. industry average of 30-40 percent
  • 58 percent lower cost of acquisition
  • 66 percent less infrastructure compared to Intel


This “data explosion” also increases client demand to mine data, drive insights and make critical business decisions at the point of impact. Z Systems has stepped up to the challenge with the new IBM z13 that provides up to 50 percent lower TCO when consolidating the work of 50 or more cores from x86, and up to 50 percent lower cost than public cloud alternatives. Z Systems delivers the lowest cost with mainframe class services, fueling competitive success for your clients.

At IBM Edge, we announced new offerings to give clients greater choice for optimizing their infrastructure, realizing superior cloud economics and achieving improved performance. Here’s how you can get the details on solutions that offer your clients optimal flexibility:


Superior economics isn’t just for clients. We want you to enjoy a lucrative business, with the right incentives to help you grow and thrive. I invite you to check out the latest promotions and incentives and please comment below with your feedback.

Dave Carlquist (@dacarlq)


* IBM storage infrastructure optimization studies, 2014

Dave Carlquist is vice president of Worldwide Channels, Systems and Technology Group. In that role, he is responsible for providing the leadership necessary to transform IBM’s engagement, opportunity development and selling experience with and for our Business Partners. Mr. Carlquist joined IBM in 1982 and has worked in a broad range of roles within sales, marketing, services and business development.

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1 Comment

  1. ccolle@ca.ibm.com'

    Claire Colle

    The Winning Edge replays are a treasure-trove for Business Partners.


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