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ANALYTICS Generating Demand Infrastructure Worldwide

Expanding your SAP opportunities with HANA on IBM Power Systems

Businesses are seeing the competitive advantage they can achieve by moving into instantaneous analytics for real-time CRM and other business-critical insights. With the exponential growth of data, new and innovative technologies have emerged to help uncover insights from the data faster. A great example of one of these innovative technologies is SAP’s in-memory database technology in HANA.

In our recent hangout, Bob Friske, Worldwide Channel Marketing Manager for IBM® Power Systems™, and I discussed the best ways for our Business Partners to talk to their customers about SAP opportunities with HANA on IBM Power Systems.

How are customers specifically dealing with these data challenges and what are the advantages? HANA is all about a reduction in the custom code required for modifications. This leads to a reduction in setup costs. Ultimately, this frees up time for IT leaders to focus on innovation and increase the impact these IT leaders can have on the business.

With more companies trying to extract valuable insights from complex information sources, SAP HANA provides a powerful and efficient platform for ever-important business decision-making.

HANA from an SAP perspective is a game-changer. It’s not a question of if clients will move but when.

Your clients are looking for ways to manage the growing amount of data needed to stay competitive and drive new revenue opportunities—and we can help you start the conversation.

Watch this hangout about how IBM is Helping Your SAP Opportunities with HANA on IBM Power Systems.

Bookmark the IBM Business Partner Inform page, and let us know how we can help you succeed. You can also let me know what you think by using the comments feature below.

Brian Burke
IBM Global SAP Solutions Executive

Brian Burke is an IBM SAP Global Alliance executive responsible for the relationship with SAP representing the entire IBM portfolio of hardware, software, cloud and services. He is also responsible for HANA on Power and the HANA Cloud globally for the IBM SAP Alliance. Brian has been with IBM for 36 years, and this is his 26th consecutive year handling the Alliance with SAP. He has spent significant time at SAP Walldorf Germany as well as SAP Labs in Palo Alto, California. He is located at SAP Headquarters, in Newtown Square, Pennsylvania. Brian has an M.B.A. from Temple University.

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