By Sander Slingerland, Benelux Leader of our Global Business Partners Organization.
Elke Cerny is responsible for IBM Business Partner Enablement & Events for IBM DACH. In her role, she is responsible for driving efficient BP communications and supporting BP transformation and growth by setting up enablement on the IBM portfolio, programs and digital marketing. Furthermore, she supports the ecosystem by driving different types of events and ensuring comprehensive knowledge of the One Channel strategy. 2017 is Elke's fourth year with One Channel Marketing, having previously held a number of marketing and sales positions at IBM for over 25 years.
Thanks Christine for sharing your experience @Think event - great to hear your voice in IBM Business Partner Voices blog and the way you encourage other partners to leverage Think to build connections/relationships and to be prepared for the big changes that technology brings to us.. See you @ Think 2019!
Thanks Mahdad Majd for this great blog, sharing how IBM Systems Lab engages our IBM Business Partners, all capabilities provided by your organization have been a critical success factor for our partners. Moving forward.
This Tech Data's blog is a good example of a partner2partner approach to build a business model that will help the partners to deploy a strategic solution that is SAP HANA on IBM Power Systems and capture an important market opportunity.
Thanks Bob Friske for an insightful article. It's great to see that Tech Data is helping IBM Business Partners with customer SAP HANA migration on IBM Power Systems.
by Claire Colle