By Elke Cerny. How two German IBM Business Partners—Axians and SVA—are leading in the implementation of the new IBM PartnerWorld program across Europe.
Elke Cerny is responsible for IBM Business Partner Enablement & Events for IBM DACH. In her role, she is responsible for driving efficient BP communications and supporting BP transformation and growth by setting up enablement on the IBM portfolio, programs and digital marketing. Furthermore, she supports the ecosystem by driving different types of events and ensuring comprehensive knowledge of the One Channel strategy. 2017 is Elke's fourth year with One Channel Marketing, having previously held a number of marketing and sales positions at IBM for over 25 years.
Great recap Jacqueline! It was a wonderful week with all of our IBM Business Partners!
Count me in! Sounds cool :-)
I love this Ronald! I'm also a huge Covey fan. I'll be hosting an executive forum at PartnerWorld on the future of Digital Marketing. I hope to see you there!
by Eunjung Lee